SUSTAINABILITY
We are committed to responsible and conscientious travel, supporting partners who contributes for green economy, protecting tangible and intangible cultural heritage, supporting rural development, taking carbon footprints away from over-visited sites to lesser-known gems, offering off-season options. AIDA’s distinctive authentic itineraries in operational excellence will open you a world of wonders creating divine memories.
AIDA considers it important that its positive steps towards sustainability are recognized internationally and endorsed by prestigious certification bodies. AIDA is member of The Global Sustainable Tourism Council (GSTC) since 2019. GSTC, acting as the international accreditation body for sustainable tourism certification, manages the global baseline standards for sustainable travel and tourism.
Taking further, AIDA founder Bergamann founded the International Sustainable Tourism Association in 2019 before the pandemic to contribute to raise awareness about sustainability in the Turkish travel industry.
AIDA partners with local NGOs and charities, offering guests the chance to engage in meaningful volunteer work, support fair labor practices, community development projects, or contribute to environmental conservation initiatives. AIDA trusts that philanthropic endeavors build not only positive legacy but also fosters sustainability in long-term and on your behalf gives back to the communities you visit.
Thank you for standing by us in this journey.
Tourism, influencing numerous sectors as it engages with them, serves as a significant tool and opportunity for the preservation and enhancement of natural and cultural values that constitute resource worth. Sustainable tourism has emerged as a globally growing approach, particularly over the past two decades, to harness this opportunity optimally.
With its market share within tourism almost doubling each year, sustainable tourism is steadily solidifying its presence, moving rapidly towards becoming a necessity, reinforced by binding regulations like the European Green Deal. Luxury tourism, characterized by boutique operations and a visitor base with exceptionally high socioeconomic levels, stands out among the tourism types most suited for sustainable practices.
AIDA, boasting 22 years of experience in the luxury tourism sector, holds a prominent position in shaping the industry. In this context, AIDA's deeper internalization of sustainability principles in its structure, operations, and product range becomes highly significant due to the responsibility it carries as a leader and exemplar in the field.
A detailed roadmap and strategy have been formulated for AIDA's sustainability transformation under relevant headings. The importance of AIDA's commitment to sustainability is underscored by its role as a leader in the luxury tourism sector, and the responsibility it bears to set an example in the industry.
AIDA believes that today, true luxury encompasses a holistic approach
that incorporates sustainability.
To elevate the tourism sector, which brings people and cultures together and even enhances them, to a level that improves, preserves, and develops nature and cultural values.
MISSIONBy positively shaping the perception of luxury tourism in terms of sustainability, we aim to bring the industry to carbon-neutral levels. In this journey, we strive to position AIDA at a level where it sets standards and guides the industry towards noble goals.
is a brand of AIDA.
